Looks like the continuing saga of the rum wars is on again. According to a National Law Journal’s story, Bacardi, the largest spirits company in the world, is back in court pursuing the Havana Club trademark. Back in the day, Bacardi and the José Arechabala, S.A. were rival businesses in Cuba; not so true now though. The Arechabala family company exported rum to the United States until 1960 when the Cuban government nationalized the company. The Bacardis and the Arechabalas left Cuba in 1960 after the Revolution. The Cuban “Havana Club” brand continued to be manufactured in Cuba and exported to the world. People who travel to Cuba usually bring back a bottle or two of the authentic Cuban rum, “Havana Club,” wrapped up tightly in…
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